Business Idea:
An augmented reality app that allows users to leave virtual messages and clues in real-world locations, similar to in-game messages in soulslike games, creating an interactive, fun outdoor experience.
Problem:
People lack engaging, meaningful ways to connect or leave messages in physical spaces, especially in a playful or immersive manner, reducing social interaction and exploration opportunities outdoors.
Solution:
An AR platform where users can place and view messages or hints at real-world spots, fostering community engagement, discovery, and gamified exploration inspired by game mechanics.
Target Audience:
Gamers, particularly soulslike players, outdoor enthusiasts, urban explorers, and communities interested in interactive social experiences or alternate reality games.
Monetization:
Freemium model—free to use with optional paid features like custom messages, unlocking special effects, or premium locations; partnerships with local businesses for sponsored locations.
Unique Selling Proposition (USP):
Combines the nostalgic charm of soulslike game messaging with real-world AR, creating a unique, immersive platform that encourages exploration, social interaction, and gamified urban discovery.
Launch Strategy:
Start with a simple beta version enabling basic message placement and viewing in select locations; gather user feedback, promote within gaming communities, and partner with local areas to test engagement.
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