Business Idea: A product audit and optimization service that identifies core usability issues, simplifies features, and enhances onboarding to ensure SaaS products truly meet user needs and boost retention.
Problem: Many SaaS products focus on superficial tweaks like UI tweaks but neglect fundamental usability and relevance, causing users to churn despite polished interfaces.
Solution: An expert-led service that performs comprehensive product audits, analyzes user feedback, simplifies feature sets, and enhances core user flows to solve real problems and improve user retention.
Target Audience: SaaS founders and product teams frustrated with stagnant user engagement, struggling to identify invisible usability issues and seeking measurable improvements in product effectiveness.
Monetization: Charged consulting packages for product audits, iterative improvements, and user research; optionally, ongoing retainer contracts for continuous optimization.
Unique Selling Proposition (USP): Focuses on fixing core product issues first via deep user insights and usability fixes before polishing onboarding or marketing—delivering measurable retention and engagement improvements.
Launch Strategy: Start with a simple, free initial product audit or usability review offer to attract SaaS startups. Gather feedback, showcase quick wins, and build credibility for full service packages to attract paying clients.
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