Niche Marketplace and Matchmaking Platform for Small Content Creators and Buyers

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Business Idea:
A specialized marketplace and matchmaking platform that connects small-scale content creators and indie projects with buyers seeking quality assets, facilitating smooth deals regardless of project size.

Problem:
Many creators struggle to find buyers or investors for their small but valuable projects, often wasting months due to platforms that favor larger assets or lack personalized matchmaking.

Solution:
A tailored service that understands and values niche projects—like newsletters, SaaS, or unique digital assets—then actively matches them with interested buyers, offering deal structuring and negotiation support.

Target Audience:
Content creators with small to mid-sized projects, indie entrepreneurs, and buyers seeking curated, high-quality digital assets or assets to acquire for growth.

Monetization:
Charging a brokerage fee or commission on successful deals; offering premium matchmaking or consulting services for more complex transactions.

Unique Selling Proposition (USP):
Personalized matchmaking and honest deal structuring that caters specifically to small and mid-sized projects often overlooked by generic platforms, ensuring quality matches and smoother transactions.

Launch Strategy:
Start with a minimal viable platform to test the matchmaking process, reach out directly to creators and buyers, and incorporate feedback to refine matching algorithms and services—building trust and reputation gradually.

Upvotes: 3

Read more: REDDIT – r/SaaS

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