Business Idea:
Investigative Business Journalism Agency
Problem:
High-quality, impactful investigative stories about corporations lacking dedicated resources.
Solution:
A niche agency producing deep, narrative-driven investigative business reports for media outlets or direct clients.
Target Audience:
Media companies, activists, investors.
Monetization:
Client commissions, licensing stories, content syndication.
Unique Selling Proposition (USP):
Story-driven investigations with immersive research, leveraging full investigative resources and storytelling craft.
Launch Strategy:
Pitch a compelling initial story to a small media outlet or direct client to validate interest.
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